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World Nutella Day Rebranding

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Ferrari marked World Nutella Day in a special way – by launching a new brand campaign globally and giving The Moodie Davitt Report homepage a makeover.

World Nutella Day is February 5th.

Nutella-obsessed blogger Sara Rosso first came up with World Nutella Day in 2007 to celebrate her favorite spread.

Every year since, Nutella lovers have marked the day exchanging Nutella-themed messages.

Anyone can join in the fun with the hashtag #WorldNutellaDay. Twitters can tag @NutellaDay.

World Nutella Day also has a Facebook page.

The unique, fan-driven event has spread to Nutella users worldwide.

Ferrari has dedicated recent years to reimagining their brand experience and extending it to on-the-go offerings.

Ferrero announced a new Nutella platform dedicated to travel and retail. 

Ferrero will be working to make their brand more exclusive, innovative, value laden, and engaging.

Ferrero wants to delight fans across the world with more value.

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